Kao’s new haircare brand “MEMEME” appoints girl group “MEOVV” as brand ambassadors! MEOVV is a one-of-a-kind presence that shakes hearts with its wild and mild charms. “MEOVV” is the first girl group from THEBLACKLABEL, produced by the mega-hit producer TEDDY. It consists of five members: SOOIN, GAWON, ANNA, NARIN, and ELLA. The group has been attracting a lot of attention even before their debut, captivating people with each member’s solid skills and charisma. They have emerged as next-generation global icons who captivate people with their diverse charms and power.
■ Brand Overview
“MEMEME” is a brand that offers a “boost care” experience that makes your hair and mood bounce, based on the brand concept of “PLAY! ME .” Through products that create bouncy, glossy hair to the ends, the brand provides a lineup that creates beautiful, glossy hair with an exciting feel and the same easy-to-use method as always. The brand hopes to be a presence that lifts the mood of people who cherish their “likes” and aim to be their ideal selves, every time they stand in front of the mirror.
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